{"id":5847,"date":"2018-11-16T06:19:07","date_gmt":"2018-11-16T14:19:07","guid":{"rendered":"https:\/\/www.freedomwithwriting.com\/freedom\/?p=5847"},"modified":"2018-12-07T07:38:04","modified_gmt":"2018-12-07T15:38:04","slug":"freelance-writing-jobs-from-linkedin","status":"publish","type":"post","link":"https:\/\/www.freedomwithwriting.com\/freedom\/uncategorized\/freelance-writing-jobs-from-linkedin\/","title":{"rendered":"Finding Paid Freelance Writing Work Using LinkedIn ProFinder"},"content":{"rendered":"

Case Study by Rebecca Benison.<\/a><\/strong><\/p>\n

Background: <\/strong><\/p>\n

A digital media professional with 7 of years of full-time writing and social media experience wanted to expand her freelance writing portfolio and earn additional income. She had been working full-time for a marketing agency and occasionally took on freelance assignments as offered through her alma mater \u2013 she\u2019d worked at the University\u2019s Office of Public Affairs throughout college, and maintained a relationship post-graduation. While the pay offered by the University was fair, the volume of work was typically low. For this reason, she decided to look for new sources of freelance work.<\/p>\n

The Challenge:<\/strong><\/p>\n

While there were numerous freelance writing opportunities listed on job boards, many required full-time availability, and the ability to write on-location in an office. Already having a full-time job, the writer was unable to commit to these terms. She was looking for freelance assignments that could be done during the evenings and on weekends, outside of work. Anything that interfered with her day job was removed from consideration.<\/p>\n

Introduction of LinkedIn ProFinder:<\/strong><\/p>\n

When LinkedIn introduced the ProFinder<\/a> platform, it was a great way for service providers to find paid assignments that met their interests and skills. The writer updated her profile to make it clear that she was an experienced freelance writer, and sent proposals in response to queries that interested her through the platform.<\/p>\n

Initially, though she got some responses back, she wasn\u2019t able to secure any assignments, and could see that numerous pitches were being sent to the same assignments she was interested in \u2013 typically ongoing blog requests or one-off feature assignments.<\/p>\n

Eventually, LinkedIn changed the ProFinder<\/a> platform so that only upgraded (paid) LinkedIn accounts were able to respond to queries. Since she hadn\u2019t yet earned any income through the platform, it didn\u2019t seem like a worthwhile investment to upgrade her account. However, she was still able to see queries that were posted on the platform, and was still receiving emails about assignments that she might be interested in \u2013 she just couldn\u2019t respond to them directly.<\/p>\n

Answering a ProFinder Request without an Upgraded Profile<\/strong><\/p>\n

While she couldn\u2019t respond to queries directly in ProFinder, the writer was able to find a work-around. Within each query, the profile picture and headline for each person posting a request was included. Though there were no names given, the writer was able to copy and paste the headline into the Search bar and look for the profile picture that matched the one in the query.<\/p>\n

Once again, she couldn\u2019t send a message without having an updated profile. However, she could include a personalized note if she sent a connection request. With this information in mind, she updated her strategy and sent connection requests to people she found through ProFinder, and included proposals in her introductory notes.<\/p>\n

Most people accepted the connection requests, but didn\u2019t respond to the notes. In these cases, the writer typically waited a couple of days before following up with another message. Below is an example of an initial pitch included in a connection request, as well as the follow-up message that was sent after two days without a response.<\/p>\n

Initial Pitch Included in Connection Request:<\/strong><\/p>\n

\"\"<\/p>\n

Follow-Up Message after Connection Request was Accepted:<\/strong><\/p>\n

\"\"<\/p>\n

Response to Follow Up Message:<\/strong><\/p>\n

\"\"<\/p>\n

The response included the client\u2019s phone number. The writer called later that day to discuss the client\u2019s needs and work out a reasonable payment structure. The client owned a number of local car dealerships, and was looking for someone who could write short-form emails as well as long-form blogs and press releases.<\/p>\n

Pricing Structure:<\/strong><\/p>\n

They moved forward with a plan that took into account the varied content types and lengths of different assignments.<\/p>\n

Short form content (emails and other short business letters): $50 each<\/p>\n

Long form content (blogs and other content up to 1,000 words): $100 each<\/p>\n

Takeaways from This Example:<\/strong><\/p>\n

By reaching out directly through a connection request, the writer was able to get in front of the prospective client and follow-up to keep herself top-of-mind. By connecting, she was also able to showcase her experience and work samples through her own personal LinkedIn profile.<\/p>\n

Through this particular engagement, she earned $250 in her first month with this new client. It provided a decent source of additional income, as well as a replicable example of how to find and onboard new freelance clients.<\/p>\n

Tips for Finding Freelance Writing Work on LinkedIn:<\/strong><\/p>\n